E-Business

BoraDev E-business Consultancy specialises in analysing the structural and perceived interactivity and added value (e-value) of web sites. We can determine the structural (or technical) interactive components and features of your web site; and then test how it is perceived by actual users via usability testing and laboratory experiments. Based on the results, we provide you with our conclusions and recommendations, which are aimed at optimising customers' virtual experience and their relationship with your company and web site.

Our services specifically include:

Web site interactivity and usability: Detailed feedback on how your web site looks and functions from the end-users' perspective. Assessment of web site interactivity with our proprietary assessment tool with a full report.

Web-based marketing research: Design internet questionnaires; design and conduct web-based consumer experiments.

E-business strategy: Strategic consultancy services for Business-to-Consumer and Business-to-Business organisations.

For further details, please e-mail: ebusiness@boradev.com

Within this section of our site, you will find articles, useful links and other resources related to e-business, e-commerce, e-marketing and e-branding.


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